Caro Schools ENROLLMENT

Great content for most schools is hard to find.

It's a good thing we help create it for most of our districts!

Building School Pages with Strong, Purposeful Content

K12 Media began with a camera and a mission — to make schools look as amazing online as they are in real life. 🎥📸 Our creative video and photo work set the foundation. Since then, we’ve grown into a full-service communications agency — but one truth remains: schools deserve better content than the standard, text-heavy pages.

When you’re building or refreshing school pages, keep these essentials in mind:

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• Use the latest district assets.
  Always reference the most current Dropbox link for photos, videos, branding, and motion graphic content.

• Leverage what already shines.
  For one-minute promos or highlight sections, check our YouTube channel — chances are, we’ve already created content for that district that fits perfectly.

• Respect the district’s investment.
  Districts notice when we skip the videos, photos, and materials they’ve paid us to produce. Using their content shows care, professionalism, and consistency — it’s what keeps them proud to partner with us.

When publishing or refreshing school pages, quality and accessibility matter. Follow these quick but essential steps every time:

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• Preview before you publish.
  Never hit “publish” and walk away. Always check the page live to ensure everything displays correctly.

• Check the mobile version.
  Most families browse on their phones — make sure the layout, photos, and text all look great on mobile.

• Don’t just copy and paste.
  Text often needs styling — use bold, bullets, or highlights to make information clear and easy to read.

• Confirm ADA compliance.
  Most CMS platforms handle this automatically, but always double-check — especially when uploading district-provided PDFs.

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