K12 Media School Communications Consulting

What We Help Schools Do:
Communicate Clearly. Connect Deeply. Grow Stronger.

K-12 public relations has changed—and it’s a win for schools.

Over the last decade, school communications have evolved fast, and today’s PR teams need to be experts in both traditional strategies and digital communications.

TALK TO A SPECIALIST

GET CONNECTED WITH K12

LET'S REDEFINE WHAT SCHOOL PR CAN DO

TOGETHER!

At K12 Media, we help schools build powerful connections with their communities, tell their story with organic communication, and navigate every channel — from press releases to social media — like pros. Whether you’re managing a crisis, launching a new program, growing enrollment, or passing a voter initiative, we make sure your message isn’t just heard — it’s felt.

NEED HELP RIGHT NOW?

When a crisis hits, the clock starts ticking—and every message matters. Whether you’re in the thick of it or just prepping for the “what if,” K12 Media can provide immediate support or build your school’s crisis comms playbook.

RAPID RESPONSE COMMUNICATION

- Strategic, timely messaging for urgent situations.

- Email + text scripts for staff, families, and school boards.

- Media coordination & statement writing.

- Reputation management to protect district trust.

"I NEED HELP WITH MY CURRENT CRISIS."

Everyday Communication Done Right

WHAT IF YOU HAD A PR EXPERT DOWN THE HALL? NOW YOU DO!

PLAN AHEAD. RESPOND WITH CONFIDENCE.

- Crisis communication plans that guide every step

- Safety and reunification scripts ready for the moments that matter

- Strategic messaging workflows for fast, accurate updates

- Training for district leaders and front-office staff

ALL THE SUPPORT OF A SCHOOL PR TEAM
ON DEMAND

ONGOING COMMUNICATIONS CONSULTING

Need a partner to help you manage the constant wave of school messaging? With K12 Media’s consulting packages, you get access to a seasoned public school PR consultant who works with you month-to-month. We help draft internal and external messages, prep meeting scripts, plan campaigns, review safety communications, and make sure your district stays on-brand and ADA compliant.

YOU SET THE HOURS

Whether it’s 10, 20, or 40 hours a month, we scale to your needs.

SUPPORT INCLUDES

Email and internal staff messaging
Website and print copy
Community updates
Board meeting prep
Communication strategy and content calendars

LEARN MORE ABOUT MONTHLY SERVICE

WE TEACH SCHOOLS
COMMUNICATIONS

WE WOULD LOVE TO TEACH YOU

Does your district, ISD, or association need a crash course in better communication?

WE'VE GOT YOU COVERED!

K12 Media offers customized professional development (PD) sessions designed for school leaders, communication teams, and anyone responsible for messaging in your schools. Whether you’re just getting started or leveling up your skills, we’ll teach you how to master both internal (staff, board, students) and external (families, community, media) communication.

LEARN HOW TO

- Build fast, clear messaging systems

- Communicate during emergencies

- Strengthen school-to-home connections

- Handle tough conversations like a pro

- Boost community engagement with smarter media strategies

WE BRING REAL-LIFE EXPERIENCE, INTERACTIVE TRAINING AND PRACTICAL TEMPLATES YOU CAN START USING THE SAME DAY.

SCHEDULE A PD SESSION TODAY

WORK WITH PEOPLE WHO'VE BEEN IN YOUR SHOES

PR CONSULTING FOR SCHOOLS

Our consultants are former school leaders and award-winning communicators who know what it’s like to sit at your desk, answer those phone calls, and juggle ten things at once.

We’re not just consultants—we’re partners. Think of us as your assistant superintendent of communication. Whether you're launching a campaign, planning a bond, or just trying to manage community buzz, we’re here to help with strategy, content, and clarity.

SERVICES INCLUDE